“Very fiery,” noted one grandma in that viral video. But the tide has turned: Today, Fireball is being bought by 21.6 percent of adults ages 21 to 34, and 20.3 percent of adults ages 55 to 64. In fact, as recently as 2015, the mere incongruity of “grandmas” drinking Fireball led to a viral YouTube video. It’s unquestionably college-aged folks who catapulted the brand to $800 million in sales by 2014. Still, when most Americans think of Fireball in its current heyday (let’s say 2011 and on), they picture it as a popular shot in a bar with a lax ID policy. McGillicuddy’s Fireball Cinnamon Whisky was launched back in the mid-1980s, it wasn’t members of Alabama’s Theta Chi fraternity buying handles of it-it was, then, a Canada-only product, part of Seagram’s schnapps line, mostly popular with hockey players and ice fisherman in need of a warming spirit. “Well, historically the brand has always done well with all age ranges,” says Amy Preske, head of public relations for Sazerac (Fireball’s manufacturer). #Fire ball drinks freeThis recipe is enough for about eight servings, so feel free to double up for a crowd.So how did a quintessential bro-shot brand become something senior citizens have begun drinking from the privacy of their own living rooms? Pour into glasses rimmed with honey and red sugar and serve!.Add half a liter of lemon-lime soda (I used Sprite Zero) and mix together until the apple juice concentrate melts completely.Combine a cup of Fireball Whiskey with 12 ounces of frozen apple juice concentrate.Fireball Whiskey (this DIY Cinnamon Whiskey would be a fun alternative).This crowd pleasing punch comes together in just three simple ingredients! Here’s what you need: WHAT DO I NEED TO MAKE WHISKEY FIREBALL PUNCH? And if you love whiskey cocktails with extra kick, try this Desert Wasteland Whiskey Cocktail or this Whiskey Sour Recipe.Īnd if you can’t get enough Fireball, use it in this Cinnamon Whiskey Sangria and this Easy Fireball Fudge! It pairs nicely with many flavors, including apple, and you’ll absolutely love this recipe! This Apple Brandy Slush or Apple Pie Sangria are other delicious apple cocktails to try. If you’ve never tried it, stop right now and make this punch for your friends and family tonight!įireball Whiskey is a favorite in colder regions and boasts the tagline, “Tastes like Heaven, Burns like Hell.” It warms the taste buds and offers a strong shot of that spicy cinnamon flavor that people love this time of year. That childhood cinnamon flavor is what Fireball Whiskey is all about. I don’t mean to brag, but I could totally hold my own in that little game. When I was a kid, the most popular dare on the playground was who could suck on a fireball jawbreaker the longest. This Fireball Whiskey Punch is guaranteed to turn up the heat as the temperatures continue to dip. The combo of fiery cinnamon and sweet apple is one of those flavors I always crave when the air gets crisp, and when getting cozy becomes my number one goal in life.
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